How Banner Printing Works

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Banners are large-format prints that use high-resolution digital technology to produce eye-catching, full-color designs and messages. They’re a versatile way to draw attention for a business opening, special event, or trade show and can be displayed both indoors and out.

Before printing can begin, a design is created to ensure that the final banner will communicate your message effectively. The design process will typically take into account the banner’s intended location, audience and overall purpose. It will also consider any existing brand guidelines and requirements.

Once the design is finalized, a roll of the chosen banner material is loaded into a large-format printer. The computerized printer applies latex inks onto the material, reproducing your branded artwork accurately and avoiding any smears or blotting that may occur.

The size of your banner will determine the type of material you choose. Vinyl is a popular choice for banners as it can withstand wear and tear while maintaining its shape. Other materials that are suitable for outdoor banners include poly, mesh and canvas. These are more lightweight and flexible than vinyl, making them a better option for longer-term use.

After the printing is complete, finishing processes are applied to the banners. This includes hemming and grommet installation, as well as trimming to ensure the edges of the banner are neat and clean. Hemming reinforces the edges of your banner to prevent fraying, while grommets allow you to hang the banner using ropes or hooks. The banners are then inspected for quality control before being delivered to your client. banner printing

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